Abstract: Establishing a comprehensive rural public service facilities system is a pivotal component in advancing the holistic revitalization of rural areas in China, and it serves as a vital means to enhance the quality of life for rural residents. Drawing upon the evaluation of rural construction in Zhejiang Province, this paper conducts a systematic study on the differentiated allocation of rural public service facilities from the perspective of supply and demand. In response to the identified issue of Zhejiang's lower-than-national-average coverage rate of public service facilities, this study delves into the underlying causes of geographical imbalances in rural public service facility allocation and mismatches between supply and demand. Building upon rural development types, this study proposes a differentiated allocation strategy for rural public service facilities, integrating rigid requirements with flexible configurations, through the approach of‘graded classification, hierarchical layout, and characteristic supplementation’. Furthermore, optimization suggestions are offered for current rural construction evaluation indicators to enhance their precision, providing a reference for future efforts to optimize the layout of rural public service facilities.